Farm Day in the City
Farm Day in the City, now entering its 16th year, has grown into the largest outdoor market and street festival on Prince Edward Island. This one-day celebration of local food, arts, and culture transforms downtown Charlottetown into a vibrant marketplace, connecting residents and visitors with the Island’s agricultural roots and culinary excellence. The event, typically attracting 15,000–20,000 attendees, brings together 140+ vendors, multiple live music stages, family-friendly activities, and a unique sense of place that highlights PEI’s fall charm.
The Details
Originally launched to celebrate PEI’s agricultural heritage, Farm Day has become a signature fall event
and a catalyst for the downtown economy. By connecting locals and visitors with farmers, food
producers, artisans, and small businesses, it has helped elevate awareness of local agriculture, fostered
year-round purchasing relationships, and elevated Charlottetown’s reputation as a cultural/creative
hub. The event has also attracted marquee sponsors, including PEI Potato Growers, Cavendish Farms,
and the Dairy Farmers of Canada, whose support amplifies the festival’s impact and programming. In
2025, Farm Day in the City will focus on creating a more cohesive layout and enhanced visitor
experience. Vendors will be placed back-to-back down the center of Queen Street, providing better
visibility for brick-and-mortar busines. 18,000 attendees, with 25% from off-Island markets.
Farm Day continues to act as a catalyst for downtown vibrancy, inspiring businesses to align their
offerings with the event and fostering increased collaboration across sectors. By expanding
partnerships, improving infrastructure, and amplifying marketing efforts, the festival remains a key part
of Charlottetown’s fall tourism strategy and an anchor event within the Island’s broader agricultural
celebrations.
PRESENTED BY:
Discover Chalottetown